Uber Is Offering Free Rides to Drunk People, So Go Get Hammered
What an Uber good idea.
Uber is testing a breathalyzer which will measure your blood alcohol level and then order you a car free of charge if you are indeed drunk.
So far, the kiosk is only in Canada and it's unclear if, or when, the service will be expanded into other locations. It's also unknown if the free ride part of the deal with remain intact. Financially, it doesn't make a lot of sense, but it's a way to win over customers. Glossy-eyed, speech-slurring, wetting their pants customers, but customers nonetheless.
The world is a pretty cool place. We have one company giving free beer and another giving free rides when we get too loaded. It's like we don't need a wallet or any sense of personal responsibility anymore, right?