Detroit is Now One Big Monopoly Game
Heading to the "D" anytime this month? If so get ready to play a real-life game of Monopoly and score some cold hard cash, and I don't mean play money.
Ally Financial has transformed Detroit, along with five other cities in the nation, into life-sized versions of the popular board game. Monopoly spaces have been laid out across the downtown area. The game kicked off this past weekend and runs through October 28th. To participate players will take a picture of the spaces through an online portal and Mr. Monopoly will appear to tell them their next move.
Players have a chance to win 1,500 prizes every day, including cash awards of $200 and $500. If players spy Chance or Community Chest spaces, they'll have an opportunity to win a new Jeep Wrangler.
Ally finds engaging in the community they do business is a priority and why not make finance fun! "Thinking about money and how best to manage it can be daunting," said Andrea Brimmer, chief marketing officer for Ally. "Gamification is proven to help." In addition to the game inspired scavenger hunt, Ally is donating up to $50,000 to Junior Achievement of Southeastern Michigan, which said it prepares young people to succeed in a global economy.
For details on the game and rules click here.