Budweiser Brings Back Clydesdales for Super Bowl [VIDEO]
It would be considered a benchmark of advertising for Budweiser. The many years that the company used the Clydesdale horses in their TV spots was cause for a return to splendor during the big game. You might have been a little surprised to see the Budweiser Clydesdales, show up in a new commercial, right? Well, the Super Bowl brings out the best in advertisers and it brought back them back during the Super Bowl 2012 commercials.
These horses were typically used to pull the carriages of royalty, and they’ve since become a signature of Budweiser, the King of Beers. For this year’s Super Bowl ad, entitled ‘Return of the King,’ the Anheuser-Busch beer company is going back to its roots.
Here’s the scenario — after 13 long year, the Prohibition is finally over and onto the scene come the galloping Clydesdales, pulling along a carriage filled with boxes of Bud. What better way to celebrate the ability to legally drink again than with an ice cold beer?
Watch the Clydesdales from the 1988 Budweiser commercial