When business is slow, you need to be innovative. That's what Mario's pizza in Union Pier, Michigan did. Owner Tony Glorioso tells WSBT he came up with the idea when the community in Southwest Michigan started getting a lot of snow.

"Business was kind of slow. No one wanted to come out. We do offer delivery of course and I've been plowing for eight to nine years now. So we decided what better way to offer a pizza than a plow for a special price."

Glorioso says many customers have responded, often waiting until they get snowed in and then ordering dinner and a plow.